In the bustling world of professional networking, it’s not enough to simply have a LinkedIn profile – you need to make it work for you.
As well as having an optimised profile, connecting and posting great content, there’s one small but mighty feature that can add even more power to your profile, the LinkedIn notification bell.
It’s another great element to boost visibility and engagement with your connections.
So, why should you encourage people to click on the bell icon on your profile? Let’s dive right in.
Stay Top of Mind
In the never-ending feed of LinkedIn updates, staying top of mind is a challenge. But by urging your connections to ring that bell, you’re essentially asking them to prioritise your posts in their feed. Each time you share something valuable, they’ll be among the first to know. This means more eyes on your content, more often.
Boost Engagement
LinkedIn’s algorithm loves engagement. The more people interact with your posts, the more visibility you’ll get. Encouraging your network to follow your activity through the bell ensures that they won’t miss when you post. This leads to higher engagement rates, more comments, likes, and shares.
Alert People to your Bell
Change your header image to include a clear and compelling message encouraging people to click the bell on your profile. You could even include an arrow pointing directly to the bell icon. This visual cue makes it easy for anyone visiting your profile to find and activate the notification feature.
Here’s an example of our LinkedIn header encouraging people to click the bell icon…
And don’t forget – it’s not just your header, you could also mention the bell at the bottom of all your most useful posts where you share knowledge and insights.
Get in Touch
We hope this blog has helped you learn about the best way to send connection requests on LinkedIn. If you’d like additional LinkedIn training, an audit of your profile/business page or a session on how to use Sales Navigator for sales lead generation, please do get in touch!
Our marketing agency is based between Hailsham near Eastbourne, East Sussex. However, we help businesses all across Lewes, Hastings, Uckfield, Crowborough, Heathfield, Newhaven and further afield.
Let us help you feel confident and in control of your marketing – and get results!
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